{"id":46,"date":"2025-02-03T10:29:27","date_gmt":"2025-02-03T10:29:27","guid":{"rendered":"https:\/\/howgoodcollection.co.nz\/?page_id=46"},"modified":"2025-02-04T03:14:03","modified_gmt":"2025-02-04T03:14:03","slug":"about","status":"publish","type":"page","link":"https:\/\/howgoodcollection.co.nz\/index.php\/about\/","title":{"rendered":"About"},"content":{"rendered":"<p>How Good: Where Vision Meets Ink At How Good, we believe that every tattoo is more than just ink\u2014it\u2019s a story, a vision, and a deeply personal commitment. Our studio is built on the foundation of precision, creativity, and trust, ensuring that every piece we create is not just a tattoo but a work of art that speaks to the soul.\u00a0\u00a0Rooted in Art, Grounded in Experience With over 13 years\u2019 of expertise in the industry, our craft is deeply grounded in experience and rooted in artistic integrity. Every design, whether it\u2019s realism, traditional, contemporary patterns, lettering, portraits, or intricate cover-ups, is thoughtfully developed to reflect the uniqueness of our clients. We specialise in black and grey ink, transforming ideas into striking, meaningful pieces that stand the test of time.\u00a0\u00a0A Studio Designed for Comfort &amp; Confidence We understand that getting a tattoo is a big commitment, and we don\u2019t take that lightly. That\u2019s why we\u2019ve created an intimate, appointment-only space that prioritises your comfort, privacy, and peace of mind. Our environment is designed to feel less like a studio and more like a creative sanctuary, where you can feel at ease, informed, and inspired.\u00a0\u00a0Every aspect of our process is crafted with service excellence in mind\u2014from the moment you step through our doors to the final reveal of your tattoo. Our focus on hygiene, professionalism, and artistic execution ensures that you receive an experience that is as flawless as the ink on your skin.\u00a0\u00a0Bringing the Abstract to Life Some ideas are difficult to conceptualise or articulate, but that\u2019s where we thrive. At How Good, we excel in taking the intangible and transforming it into something tangible\u2014bringing your vision to life with meticulous attention to detail. Whether it\u2019s a design you\u2019ve dreamt of for years or a feeling you can\u2019t quite put into words, we work with you to refine, perfect, and create something truly exceptional.\u00a0\u00a0More Than Just Ink Beyond tattooing, How Good extends into fashion and graphic design, blending art into wearable forms and visual branding. Through our clothing label, How Good\u2122\ufe0f, and custom graphic work for sports teams and businesses, we continue to push the boundaries of artistic expression.\u00a0\u00a0Trusted by the Best Our clientele spans from everyday individuals to elite athletes, including figures from Super Rugby and the NBA, who trust us to deliver quality and innovation. Regardless of background, every client receives the same level of dedication, craftsmanship, and attention to detail.\u00a0\u00a0Commitment You Can Trust How Good is not just a business\u2014it\u2019s a commitment to excellence, creativity, and customer-first service. We take pride in ensuring that every person who walks through our doors leaves feeling confident, fulfilled, and truly seen.\u00a0\u00a0Welcome to a place where ink is more than just skin deep. Welcome to How Good.<\/p><p><\/p>","protected":false},"excerpt":{"rendered":"<p>How Good: Where Vision Meets Ink At How Good, we believe that every tattoo is more than just ink\u2014it\u2019s a story, a vision, and a deeply personal commitment. Our studio is built on the foundation of precision, creativity, and trust, ensuring that every piece we create is not just a tattoo but a work of &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/howgoodcollection.co.nz\/index.php\/about\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;About&#8221;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-46","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>About - HOWGOODCOLLECTION<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/howgoodcollection.co.nz\/index.php\/about\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"About - HOWGOODCOLLECTION\" \/>\n<meta property=\"og:description\" content=\"How Good: Where Vision Meets Ink At How Good, we believe that every tattoo is more than just ink\u2014it\u2019s a story, a vision, and a deeply personal commitment. 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Our studio is built on the foundation of precision, creativity, and trust, ensuring that every piece we create is not just a tattoo but a work of &hellip; Continue reading \"About\"","og_url":"https:\/\/howgoodcollection.co.nz\/index.php\/about\/","og_site_name":"HOWGOODCOLLECTION","article_modified_time":"2025-02-04T03:14:03+00:00","twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/howgoodcollection.co.nz\/index.php\/about\/","url":"https:\/\/howgoodcollection.co.nz\/index.php\/about\/","name":"About - HOWGOODCOLLECTION","isPartOf":{"@id":"https:\/\/howgoodcollection.co.nz\/#website"},"datePublished":"2025-02-03T10:29:27+00:00","dateModified":"2025-02-04T03:14:03+00:00","breadcrumb":{"@id":"https:\/\/howgoodcollection.co.nz\/index.php\/about\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/howgoodcollection.co.nz\/index.php\/about\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/howgoodcollection.co.nz\/index.php\/about\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/howgoodcollection.co.nz\/"},{"@type":"ListItem","position":2,"name":"About"}]},{"@type":"WebSite","@id":"https:\/\/howgoodcollection.co.nz\/#website","url":"https:\/\/howgoodcollection.co.nz\/","name":"HOWGOODCOLLECTION","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/howgoodcollection.co.nz\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"}]}},"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/howgoodcollection.co.nz\/index.php\/wp-json\/wp\/v2\/pages\/46","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/howgoodcollection.co.nz\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/howgoodcollection.co.nz\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/howgoodcollection.co.nz\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/howgoodcollection.co.nz\/index.php\/wp-json\/wp\/v2\/comments?post=46"}],"version-history":[{"count":4,"href":"https:\/\/howgoodcollection.co.nz\/index.php\/wp-json\/wp\/v2\/pages\/46\/revisions"}],"predecessor-version":[{"id":263,"href":"https:\/\/howgoodcollection.co.nz\/index.php\/wp-json\/wp\/v2\/pages\/46\/revisions\/263"}],"wp:attachment":[{"href":"https:\/\/howgoodcollection.co.nz\/index.php\/wp-json\/wp\/v2\/media?parent=46"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}